Even if info­graph­ics have become the next “big thing”, they’re still awe­some. These spreads from the Ital­ian mag Intel­li­gence in Lifestyle are per­fect exam­ples of how strictly infor­ma­tional text can become art. I’m not sure why info­graph­ics have become so pop­u­lar and attrac­tive to the west­ern mind. It might be because of society’s recent obses­sion with social net­work­ing and spend­ing so much time fil­ter­ing exces­sive amounts of infor­ma­tion, or maybe they’re just cool and its just finally catch­ing on. I’m inclined to think it has some­thing to do with soft­ware and its recent capa­bil­i­ties to make putting together such designs quick and pain­less, where it used to take much more work. Either way, these exem­plify a step in the right direc­tion, but the Intel­li­gence in Lifestyle web­site lacks in such bal­ance (i.e., its noth­ing spe­cial). Cheers to Francesco Franchi, the cre­ative direc­tor behind these prints, and to Shelbyover at ISO50